The event
The event runs on the single best day of the window — the day the Strait delivers heavy wind and real swell together. The permits are being written so the window can extend into April if March does not deliver.
The 78-hour call
The event is announced in two stages, so riders, crew and partners can commit with certainty.
Route map
Judging you can measure
The event runs on TotalScore, our own scoring platform. Sensor data sits next to the judging panel, and every score reaches the audience the moment it is given — on the beach screen and in the broadcast.
TotalScore (totalscore.pro) is developed in-house and already runs GKA competition formats, including the new freestyle format and the event countdown system.
Who runs the event
What one week in Tarifa returned
Figures from the GKA Youth Kite World Championship at Valdevaqueros, September 2025 — run by this same organisation, on this same stretch of coast.
| Outlet | Audience | Communication value |
|---|---|---|
| La Vanguardia | 2,702,858 | €76,155 |
| ABC | 2,599,891 | €70,653 |
| El Español | 3,989,067 | €59,305 |
| Cadena SER | 1,151,080 | €54,543 |
| Europa Press | 585,575 | €44,313 |
Plus TVE 24h, Aragón Deporte and the British trade title Yachts & Yachting. Won in the most crowded week of the sports calendar — against the Catalunya MotoGP, the Italian F1 Grand Prix and Alcaraz at the US Open. Source: Media & PR report by IMSport, 16 September 2025; audience and value metrics from Hallon.
Where the audience already is
Owned channels, nothing bought — the livestream of the 2024 edition and the account that carries the event.
Who watches. 92% men on YouTube, 64% of them aged 25–44 — Instagram skews younger, 54% aged 18–34. Top markets: Spain 17.7%, Germany 9.7%, France 7.9%, Italy 7.2%.
Source: YouTube Studio, livestream of the 2024 edition (9 May – 2 Oct 2024); Instagram Insights, last 30 days. The account handle changes with the event name for 2027.
Run on solar, not diesel
At Valdevaqueros 2025 we replaced the diesel generator with a solar and battery system, and rebuilt the logistics around it. That set-up is the baseline for 2027.
More than 400 sports organisations have committed to halving their emissions before 2030 under the UN Sports for Climate Action framework. This is one of the few competitions that can already show the numbers.
Financials
Payment: 33% advance on signing, balance schedule to agree. The title position carries the event naming and is not shared with any other kiteboarding brand.
The title sponsor package
What we need from Harlem
Each date is set backwards from the opening of the window on 1 March 2027.
